SaaS

Avenue

Website booking/quote widget for trades, electricians and mechanics with automations, SMS and Google integration.

Revenue (self-reported)

A$85K/month (~$55K USD/month)

Revenue reported in Australian dollars; bootstrapped

How it started

Tom left school early and worked low-paid jobs before building Avenue with his brother. They noticed customers of service businesses had to call or email just to buy, so they built an embeddable widget that lets customers pick services visually and book or inquire. Their first customers came from door-to-door sales, demoing the product on iPads with printed brochures; the business is 100% bootstrapped and launched about a year ago.