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Inspiration

Agency (productized service)

DesignJoy

Unlimited design-as-a-subscription service at about $5K/month, run solo via Trello.

Revenue (self-reported)

$1.3M/year

solo, no contractors; costs $176/month

How it started

Brett, a web and product designer, saw an agency selling graphic design as a subscription and applied the model to landing pages and product design. He built a one-page Webflow site and Trello workflow in a single Saturday and launched on Product Hunt. He ran DesignJoy alongside a full-time job for 3.5 years, quitting at $80K/month; revenue doubled the month after he went full time, with ~20 clients and no employees.

Tools they use

TrelloAdobeShutterstockAirtable

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Founders

  • Brett · Founder

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