Media + Ecommerce
Epic Gardening
World's most followed gardening brand selling seeds and gardening products alongside content.
Revenue (self-reported)
Over $30M/year (tens of millions)
database badge says $4M/mo
How it started
Kevin Espiritu, after college with no direction, tried many hobbies before starting gardening with his brother around 2013 and registering a blog. He wrote articles 12 hours a day; revenue grew from ~$70K in his first full-time year to $225K in 2018. Distributing a product not yet available in America via a basic Shopify store and an Instagram story sold out in two weeks, and the brand bootstrapped to $7.3M/year, now tens of millions.
Tools they use
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Founders
- Kevin Espiritu · Founder
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