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Inspiration

SaaS

Kleo

AI ghostwriter that writes LinkedIn content in your voice for founders.

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Revenue (self-reported)

$62K MRR

$30K MRR within 4 days of launch; 932 active subscriptions

How it started

Lara built two agency and info-product businesses off LinkedIn content over three years, where she met co-founder Jake. They brought info-product launch tactics to SaaS: LinkedIn content to build a waitlist, nurture emails and webinars, then private beta launches to the waitlist only. The first launch hit $30K MRR in four days and they reached $60K+/month in under two months.

Tools they use

TypeScriptCalendlyFernand

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Founders

  • Lara Acosta · Co-founder
  • Jake · Co-founder
  • Rob · Co-founder

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