SaaS

Supademo

AI-powered tool for creating interactive, clickable product demos in minutes.

Revenue (self-reported)

Just over $250K MRR (~$3M ARR)

150K+ users; launched ~2.5 years earlier

How it started

Joseph had been building businesses since his teens, including a venture-funded B2B seafood marketplace, and repeatedly struggled to demonstrate product value with outdated videos. He validated the idea by talking to 100+ B2B SaaS founders. Early growth came from capturing existing demand via bottom-of-funnel competitor comparison pages, dozens of free ungated tools, programmatic SEO pages with embedded demos, and commenting with demos on community posts.