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Inspiration

Digital product (Notion templates)

Thomas Frank Notion templates (Ultimate Brain)

Premium Notion templates for personal productivity (Ultimate Brain) and content creators (Creator's Companion).

Revenue (self-reported)

$2.5M lifetime template sales (~$100K/month)

~30,000 customers; monthly figure from description

How it started

Thomas Frank has blogged about productivity since 2010 and built a ~3M-subscriber YouTube channel but was burning out. In 2020 his Notion videos did well, so he started a niche channel, Thomas Frank Explains, teaching Notion. Creator's Companion launched at ~$3K/month, scaling to $15K/month in six months; Ultimate Brain did ~$90K in 30 days from an email launch to a 3,000-person waitlist, fed by free templates and tutorials.

Tools they use

YouTubeEmail list

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Founders

  • Thomas Frank · Founder

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